Shopify is a popular eCommerce platform for setting up online businesses. Selling online has never been easier with the help of Shopify.
This article will discuss how Shopify can help you in your eCommerce business.
What is Shopify?
Consider Shopify’s platform as a facilitator that makes it easier to sell things online. It lets you build an online store and sell products. It also enables you to sell online with your website or in person with Shopify POS.
Additionally, Shopify offers the tools you need to manage an online store. This platform provides you with all the required resources to oversee your tasks as a store owner.
Shopify Core Features
Depending on your demands as a business owner and how long you’ve been operating, you may choose among the following options:
- Basic Shopify
- Advanced Shopify
- Shopify Plus
Every Shopify plan comes with everything you need to start selling and implementing your business concept, including the following features:
Storefront
Hosted Online Store
Free web hosting is included with each package from Shopify. A hosted platform means your website is always up and efficiently operating.
With Shopify, you have an immediately available hosted online shop. You may build websites, publish blog entries, and sell goods.
Depending on your preference, you can also change your website design or theme. You can choose the ideal theme for your company in the Shopify Theme Store.
POS Lite
You may use Shopify POS, a point-of-sale system, to sell your merchandise in person.
A free POS Lite plan is included with each Shopify subscription. You only need to acquire the necessary hardware and register a store in your admin.
Payment Processor
Payment Gateways
You have a choice of more than 100 payment gateways, or you can use Shopify Payments. Using Shopify payments saves you time and money by forgoing the trouble of setting up a third-party source.
Whatever option you select, you can sell in 133 different currencies and accept payments through various methods.
Shopify Checkout
You may use Shopify Checkout whether you’re selling on your website or through social media platforms like Instagram.
Shopify Checkout is continuously improved for speed, conversion, and customer experience, offering you the most robust checkout experience leading to more online sales.
Shipping Partner
With Shopify Shipping, you can provide live order monitoring, fast shipping, and reduced carrier prices in Canada, the US, or Australia.
You can choose a shipping configuration that works for you. You can also offer options for local delivery and curbside pickup.
Marketing Platform
Shopify’s marketing platform enables you to reach more consumers with the help of:
- integrated blogging
- SEO tools
- building Facebook and Google Shopping marketing campaigns
You have complete control over your client data and can monitor the effectiveness of your campaigns across all channels in a single dashboard.
Back Office Support
Mobile App
Use the free Shopify app to run your business from a mobile device by downloading it. You may do business wherever it takes you by using your phone to perform all tasks you can on a desktop computer.
Reports and Analytics
With reports and analytics features, you can monitor everything in your shop, such as:
- real-time store activity
- visitor analytics
- website performance evaluation
You can also receive thorough analyses and data on your company, allowing you to enhance your store’s operations.
Shopify App Store
Shopify has an app store with a selection of free and paid apps that increase the functionality of your online store.
It’s a brilliant way to provide additional features and functions to your business.
Support
Shopify has a customer support team available 24/7. They also have detailed documentation and educational blog resources on their website to help you if you have questions and concerns.
Benefits of Shopify
Comprehensive Shopify Admin
You may access a wide variety of data and tools to help you better understand how your online business is doing in the backend of your Shopify site, such as:
- number of orders
- top-selling products
- live feed of website visitors to determine where they are in the sales funnel.
Free Features
A free theme that you may begin modifying as you like is instantly placed into your store.
You may even freely alter your website to match your branding aesthetic. You may change the color scheme, upload photographs, select from various free fonts already loaded on your shop, and more.
In addition, you can utilize the different Shopify features to create a more high-converting website.
Low Barrier Entry
It is simple to start an online store with Shopify, and anyone can do it.
Shopify is leading the attempt to eliminate obstacles to eCommerce. You can see why thousands of businesses join this platform each year by comparing Shopify to other eCommerce platforms.
Start Selling on Shopify
Shopify is a complete eCommerce solution that supports business owners. With the help of this platform, everyone will benefit from eCommerce in the future.
Additionally, Shopify makes starting a business easier for companies of all sizes. There has never been a better time to start your business! Get a free trial, test the waters, and build your eCommerce store.
